By
Admin on
May 14th, 2008
Most people do not realize that Amazon owns Alexa. The Alexa rank is measured based on the amount of users who visit the blog or web site – but only if they have the Alexa toolbar on their browser. As Google becomes an unreliable tool for measuring Page Rank – face it, every time the webmasters learn how to use the algorithm, Google changes the rules restoring the elite positions of their advertisers.
A blog or website that doesn’t work within their parameters is penalized, benched, and has to start all over somewhere else. This is giving Alexa and RealRank more importance in the small business world. Haven’t you noticed more and more of the Paid Post sites adding Alexa and IZEA’s Real Rank to their blog ranking systems? ReviewMe, Text Link Ads ,SocialSpark and Sponsored Reviews are just a few.
Question #1, will increasing Alexa Rank increase the number of people who a) have the toolbar b) visit your site from the Alexa traffic pool. One thing that Alexa has in its favor is the fact that it calculates traffic on a three month basis. It also calculates the number of pages viewed as well as the number of visitors.
Categories: Alexa Rank, Rank: Alexa
Tags: Alexa, Features
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